Life Balance Chiropractic Centre
Location
Poole, Dorset | United Kingdom
Job description
Coachable 2+ years experience Marketing Proffesionals looking for a new challenge and exciting role in Poole, this is for you...
Wouldn't you rather be enjoying your work, collaborating and working on multi aspects of marketing and developing your t-shaped marketer knowledge rather than playing cooperate politics?
A re you honest? Coachable? Intelligent? Collaborative? Resourceful? and seeking growth and a new challenge? Do you have a can-do attitude?
Do you practice curiosity, humility, vulnerability, courage and personal responsibility in your own life and those you work with? If yes, we have an opportunity for you. No experience in the chiropractic industry is required.
You must have experience in marketing, ideally with a Marketing Degree, CIM Qualification or business qualification Level 4 or above (must).
Who are Life Balance Chiropractic? Here at Life Balance, our people are at the heart of everything we do because we care. We have created an environment where people can look forward to coming to work, feel empowered, and benefit from working collaboratively with a brilliant, friendly, talented team of A-players. Our team is passionate about pursuing excellence and promoting the highest levels of knowledge, client experience, and chiropractic care to enable our clients to continue doing what they love.
Our vision is to heal the world. We see a Life Balance Chiropractic in every major city globally. Our purpose is to enrich human connections, provide certainty to bring back possibility and create more joy in people's lives is our reason for being. We are passionate about changing the quality of lives of the people we serve.
We are on a mission to enable our community to make better decisions about their health and be enablers to achieve their health goals, but never rest in glory.
We are The #1 family-friendly chiropractic provider in the UK for patient care excellence with 110+ 5* reviews, 4.8 on Trustpilot and 40+ Life Transforming YouTube case studies. There has never been a more important time for people to focus on their health, happiness and wellbeing, and we are at the forefront. We have a huge opportunity to build on our growth and reputation, and in this position, you will play a key role in us reaching new heights and serving more clients to make a positive difference. Join us in our mission, and let's make humanity a better place for all of us.
Core Values We Live By:
Our values and how we behave to demonstrate them are central to the successful running of our business. It is, therefore, essential to us that the personal values of our employees align with theirs. They are:
Unimpeachable Character (Honesty)
Care Personally Challenge Directly (Humility)
Connect through (Vulnerability)
Create the Remarkable (Courage over comfort)
Build Competitive Greatness by Kaizen (Continuous Improvement) & Being Curious (Learning)
Perks and development:
- Fully supplemented Chiropractic care (worth ££££’s)
- Health and wellness perks initiative (50% towards gym membership)
- Bi-annual team building days and Monthly socials
- Resources and training opportunities, courses and qualifications to support learning & career development
- Attendance at industry events
- A chance to express yourself creatively and through several mediums.
- Company pension scheme
- Company Discount Perks Scheme
- Life Insurance (3 x salary)
- Competitive salary
- 28 days paid holiday. (inc bank holidays) (PRO RATA)
- Extra days paid off
What does a typical day look like?
An exciting entry to mid-level opportunity for a motivated, coachable Marketing Executive. Working within a growing, friendly, dynamic and dedicated team, you will report to the CEO and work with our experienced and highly skilled staff that are passionate about the pursuit of excellence, promoting the highest levels of knowledge and care.
You will work across multiple aspects of marketing, including; planning, execution and optimisation through email, print, social media, content marketing, CRM management, lead generation ads, conversion, promotion and business development.
You will be implementing the marketing plan, delivering all activity within an agreed budget to get our message through to the market and provide value to consumers that, as a result, generates a steady stream of prospects, leads and new clients.
You will create and follow up on inquiries for new businesses coming to the practice to schedule health appointments, check in with our existing client base, send out information packages and assist in maintaining the integrity of the company’s database.
You will be the first point of contact for many of our clients, so the right candidate must be professional, enthusiastic and happy to help them start their journey to better health.
What You'll Do: - Collaboration with the graphic design, social media, video editor and tech team.
- Sourcing and presenting campaign materials and assisting in organising internal marketing campaigns for the clinic.
- Copywriting - Creating, writing and posting blog articles and sales pages across various platforms such as web, blog, podcast, post, monthly newsletter, PR social media and email.
- Managing our digital marketing and social media accounts; repurposing, content creation, documentation, scheduling, posting, engagement and optimisation across multi-platforms.(video,podcast,posts)
- Creating and running paid social media campaigns to generate hot leads and new clients
- Pay-per-click (Google Ads, Youtube Ads)
- Event planning and management for prospective clients (in house/external)
- Creation and optimisation of Landing/Sales pages, sales funnels and lead magnets
- Making data-informed decisions through reporting, analysis and optimisation.
- Email marketing and print Marketing: Newsletter, Letter and PR campaigns
- Graphics design using Canva, Adobe
- Manage and update website using WordPress and Hubspot and grow quality backlinks.
- Grow strategic Partnerships/Ambassadors
- CRM Management.
- Extracting, capturing, documenting, organising and improving company marketing processes.
- Developing own learning in all areas of marketing and keeping on top of industry developments.
What will I bring to the team to succeed in this role?
- Live and breathe marketing and have a base knowledge marketing foundation and understanding across the whole t-shaped marketer framework.
- Interest in the psychology of advertising
- Interest in developing your broader digital marketing skills
- Meticulous attention to detail
- A self-starting attitude and a love for collaborating with others
- Wordsmith and creative - the ability to come up with and articulate the anatomy of a concept
- Growth mindset with a Willingness to take on any challenge and run with it
- Lover of data (highly analytical)
- Able to spot current trends
- High levels of self-awareness, and know how to listen to customers and colleagues with Love and empathy.
- Execute tactics with precision.
- Move quickly, make messes and able to work independently and collaboratively to meet project deadlines
- Thick skin and zero ego
- Coachable with an appetite for feedback and a willingness to improve.
- Curiosity and hunger to continually learn, improve and have an ability to quickly and proficiently absorb, understand and act upon new information.
- Self-driven results-oriented with a positive outlook, and highly motivated with sufficient drive to achieve your full potential
- Take personal responsibility for accomplishing and constantly grow your skill set.
- Caring, positive friendly can-do attitude that doesn't take yourself too seriously
- Reliable, punctual, honest, loyal and trustworthy professional team player
- Proactively and sincerely provide information (including bad news) and troubleshoot to develop and implement solutions candidly and open-mindedly.
- You use system thinking and a checklist-first approach to completing any recurring tasks and challenges.
- You are resourceful and organised: You effectively triage, prioritize tasks and accomplish all required work on time with a do-what-ever-it-takes attitude.
- You are calm under pressure, respond well and don't blame others or make excuses when things go wrong.
- You don't get overwhelmed by multiple demands and become paralysed, unable to accomplish anything or abandon your team.
- You are persistent and follow through on commitments, living up to verbal and written agreements regardless of personal cost.
Experience and qualifications
I t would be advantageous for you to have already…
- GCSE or equivalent – English and Mathematics at grade B/6 or above
- Marketing degree, CIM Qualification or business qualification Level 4 or above
- Be able to use Google Ads, Youtube Ads and Facebook Ads
- Working knowledge of using social media platforms for businesses and brands
- Working knowledge of WordPress
- Copywriting experience and working knowledge of SEMRUSH
- An understanding of performance marketing and/or the way writing contributes to paid social campaigns.
- Has a topline interest and understanding of designing adverts for paid social.
- Have a good understanding of email marketing tools and experience using a CRM Hubspot.
- Have at least 1+ year of experience in a marketing role (must)
- Be able to interpret design briefs and create designs/projects that fulfil the brief
- Have a working knowledge of Google Suite, including Word, Excel and PowerPoint
- Be able to use Project Management Software and Business Process Management Software
Job Types: Full-time, Permanent, 40 hours per week.
NOW THE IMPORTANT PART - HOW TO APPLY:
If you believe that you are an exceptional marketer and have the right attitude, knowledge and skills then please apply for this vacancy by completing the following application form:
Salary: £2500 - £27000 per annum depending on skills and experience
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