Digital Marketing Assistant Apprenticeship
Just IT Training & Apprenticeships
Location
Bracknell, Berkshire | United Kingdom
Job description
A software and services company is looking to hire a Digital Marketing Assistant. Reporting to the Marketing Manager, you will play a critical role in supporting the B2C and B2B marketing communications strategy for all of the company’s group brands.
Key Duties
- Support the Marketing team in the delivery of brand marketing communications across all digital channels, with an emphasis on candidate email and social media campaigns
- Support with the creation of PPC campaigns including creative content
- To support SEO for the marketing team – ensuring all content recommendations are taken on board and understanding is shared with the wider team
- Create and deliver compelling and engaging weekly marketing activity such as targeted emails, candidate newsletters and organic social posts – with a focus on dynamic creative content
- Use the company’s Content Management System to edit and create web pages, and work with the web team to help develop and refine their web pages
- Ensure copy is written and edited to their house style and exacting standards of accuracy, and the style is developed appropriately for each digital channel
- Monitor, analyse and report on the performance of digital channels/activities using tools like Google Analytics
- Evaluate the use of content and digital channels using data to drive and support decision-making on a regular basis to encourage innovation (such as introducing educator-generated content) utilising feedback, analytics, and testing
- Monitor and report on metrics, analysing the performance of all marketing communications using Google Analytics and other reporting tools
- Work closely with the Marketing team to ensure video, audio, and photography content is developed and used, and effectively optimised
- Repurpose content for different audiences and channels across B2B and B2C markets
- Conduct social listening and monitor their social platforms for sales opportunities and candidate conversions, responding appropriately to customer/candidate engagement and communication
- Grow their social media presence with engaging and consistent posts – constantly researching and providing new ways/formats to engage with their audience
- Ensure that all marketing communications activity complies with GDPR and other relevant data protection laws and follows the company’s data protection policy
- Sourcing promotional materials and merchandise from third-party suppliers for internal and external requirements
- Support with internal communications and activities related to improving company culture
About you
To be an Digital Marketing Assistant Apprentice, you must be passionate about marketing with 5 GCSEs (ideally A* – C, 4-9) including Maths and English.
This 17-month Apprenticeship has a salary of £22,000 per year. You will also receive full training and support from the Just IT Apprenticeship team to increase your skills.
Your training will include gaining internationally recognised Level 3 digital marketing qualifications.
Skills and personal qualities required
- Communication skills
- Attention to detail
- Organisation skills
- Problem solving skills
- Presentation skills
- Analytical skills
- Team working
- Creative
- Good Microsoft skills
- Passion for digital marketing
- Willingness to learn
Next steps
After the apprenticeship
Over 90% of our apprentices move on to permanent full-time employment in the tech industry. There are also opportunities to extend your training with a higher-level apprenticeship programme. Just IT have already helped over 1000 people kick-start their tech and digital careers with an apprenticeship.
Sound like you? Then send us an application, and we will let you know if you are suitable for this position, or one of the other apprenticeships we have available.
Reference code: JT1235
Job tags
Salary
£22k per annum