Caffyns
Location
Tunbridge Wells, Kent | United Kingdom
Job description
We reserve the right to close any of our vacancies early if we receive sufficient applications for the role. Therefore, if you are interested, please submit your application as early as possible.
Ref: TW23-140
The CUPRA Experience Specialist is the single point of contact for customers providing one to one care throughout a customer’s lifecycle. The CUPRA Specialist instils passion and provides an in-depth expertise tailored to each customer.
The CUPRA Specialist will ensure the CUPRA Retailer maintains a healthy sales pipeline, pro- actively contributing to the achievement of the sales and customer loyalty targets by;
Exciting, engaging and educating prospective and existing customers through social media, events and on line presence thus driving Brand and Retailer awareness and creating a CUPRA community.
Providing the highest level of customer service to both current and future customers throughout their ownership.
Under current Financial Conduct Authority (FCA) Regulations for Selling Insurance, it is a requirement of this role for candidates to either provide certified proof of 'competency', or for those candidates without the relevant certification to receive training on commencement and pass the associated 'competency' assessment.
MAIN WORKING RELATIONSHIPS:
Responsible to:
General Sales Manager
Relationships with:
Head Office and Branch Staff
Other Company Managers and staff
Manufacturer’s representatives
Suppliers and other company representatives
Company Auditors
Customers
ROLE RESPONSIBILITIES
Responsible for generating New CUPRA and Pre-Owned CUPRA sales leads and prospects;
Increasing Brand awareness through organising events to attract new customers and producing engaging social media content
Devising and managing a monthly communication plan together with Retailer Marketing team
Responsible for the sale of New and Pre-Owned CUPRA Vehicles
Managing and displaying product and merchandise to required standards Achieving sales targets for New and Pre-Owned CUPRA vehicles
Responsible for providing One to One customer care for CUPRA owners throughout their lifecycle
Delivering an exclusive and bespoke customer experience
Welcoming customers and explaining the CUPRA Customer proposition
Presenting the product range and highlighting the key features tailored to the customer Discuss and support the customer through the available test drive options
Responsible for CUPRA owner loyalty and retention
Guiding customer through their aftersales services Organising and facilitating events
Responsible for being part of and engaging with the CUPRA Tribe Acting as a CUPRA Brand Ambassador
OTHER DUTIES:
This list of duties is not exhaustive and other tasks and responsibilities will be required of the post holder including any other duties commensurate with the post as requested by the Sales Manager, General Manager, Regional Director or Head Office staff.
CONFIDENTIALITY:
All information relating to customers and the business is to be treated confidentially in line with Company procedures.
HEALTH AND SAFETY:
Caffyns has an obligation under the Health and Safety at Work Act 1974 to provide safe and healthy working conditions. All employees are required to co-operate with management in discharging this responsibility and must take responsible care for the health and safety of themselves and others.
TERMS AND CONDITIONS OF EMPLOYMENT:
Other terms and conditions are as reflected in the contract of employment.
A job description is a written statement of essential characteristics of the job, with its principal accountabilities, incorporating a note of the skills, knowledge and experience required for a satisfactory level of performance. This is not intended to be a complete, detailed account of all aspects of the duties involved.
FCA Information
You are reminded that it is an essential part of your role to follow the FCA individual conduct rules at all times:
Caffyns plc
Person Specification
QUALIFICATIONS
Essential
Experience in a retail environment where product presentation is required
Full Valid full UK driving licence
Eligibility to work in the UK
SKILLS REQUIRED
Essential
Excellent customer service skills
Strong product presentation skills
Confident and effective communication skills
Ability to understand customers’ needs and motivations
Strong organisational and prioritisation skills
Ability to take initiative on projects whilst working towards team goals
Ability to present Product and technical innovations in a way which is relevant to their audience
Good level of computer literacy
Desirable
Retail experience or hospitality/customer focused environment
Knowledge of customer buying behaviour
Knowledge of and ability to apply vehicle sales processes
Knowledge of Dealerweb CRM
PERSONAL ATTRIBUTES
Essential
Credible, trustworthy and respectful
Confident and articulate
A passion for delivering excellent customer service
Genuine interest in automotive retailing
Team orientated personality
Enjoys multi-tasking in support of others
Willingness to take responsibility
Adam Heffer
January 2024
Job tags
Salary
