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Career College - Manager - Digital Marketing


Career College


Location

Bhopal | India


Job description

- Develop and implement digital marketing strategies for increased brand visibility and online conversion.

- Conduct technical SEO analysis and manage SEM activities to boost visibility and drive sales.

- Achieve lead generation goals through both organic and paid channels.

- Analyze digital marketing metrics, use data for decision-making, and present campaign performance reports.

- Create and oversee consistent social media strategies for engagement with the target audience.

- Manage email marketing campaigns, monitor effectiveness, and make adjustments based on performance.

- Efficiently allocate and manage the digital marketing budget to ensure maximum ROI.

- Lead and mentor a team, fostering a culture of creativity and continuous improvement.

- Stay updated with the latest digital marketing trends and customer preferences through regular market research.

- Collaborate with other departments to align digital marketing strategies with company objectives.

- Supervise the creation, scheduling, and publishing of engaging content across various digital platforms.


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