Finds and chooses games developed by third-party developers to publish.
Recruits and develops internal or third-party development talent to develop the publisher's game concepts.
Manage significant sums of money and work within the budget
Take the risk
Marketing Expertise
Create and build brands
Builds a business model
Acquires film and other intellectual property licenses to develop into games.
Provides technical and production support to its game developers, which may include such things as development tool licensing, use of publisher-owned proprietary tools, localization, and/or porting.
Conducts quality assurance testing.
Promotes, advertises, manufactures, sells and distributes the games it publishes.
Provides technical and customer support.
For online game, a publisher may be responsible for community management and running the live team that develops new content.
Requirements
Project management: Minimum 5yrs experience in understanding how a game is made from start to finish and be able to plan that process, keeping on top of what needs to happen and when
Communication: create a game’s brand, tell its story and work with a wide range of clients
Knowledge of games industry: in-depth understanding of the games market, where people buy games, what platforms they enjoy, what games do well and what will happen next
Knowledge of rights and licensing: aware of the law about copyright and the licensing of games, negotiate deals
Budget handling: manage significant sums of money and work within the budget