GM Product Manager- Insurance
Location
Noida | India
Job description
About the company: A top IT product company
Requirements:
Worked on product strategy, creating product road map prioritization product launch, Go-To-Market and sales enablement, data driven decision making with strong entrepreneur and innovation mindset.
BE/B.Tech. & MBA from a premier institute with 10+ years of experience.
Responsibilities:
- Create and articulate a vision for success of the product based on customer needs and market opportunities identified.
- Influence product strategy including design, features, functionality and product direction and roadmap.
- Lead marketing campaigns and digital marketing strategy.
- Drive Go-To-Market and Sales enablement. Communicate the value proposition of the products to the sales team and develop the sales tools that support the selling process of company products.
- Identify and engage influencers and analysts for product advocacy and evangelization (Gartner, Forrester etc.) and represent company as speaker at public events and forums.
- Expand product ecosystem through forging strategic partnerships and alliances with technology partners that increase the value proposition for clients and accelerates company's business growth.
- Analyze market and technology trends related to the broader industry and enterprise software products by tapping into Customers, Analysts.
- Establish competitive advantage of company offerings. Market & Competitive intelligence – Understand buyers and buying criteria; Understand competition and how to create differentiation, prepare battle cards and product comparison sheets to facilitate sales and pre-sales.
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