Job Description Level: Full time RESPONSIBILITIES:
Copy writing activities
Ability to generate eye-catching headers and punchlines for artifacts across multiple channels social media posts, whitepapers, case studies], hero text for website and landing pages
Create content that can generate traffic on social media posts
Some long-form writing would be required
Ability to provide direction to the designers for visuals and infographics
EXPERIENCE & EXPERTISE:
2-5 years experience in a digital ad agency working / or a copy-write department / or a publisher
Preference will be given to candidates who come with professional services pedigree
A degree in Journalism, Mass Communication or English literature preferred, with knowledge of IT & Technology
Strong understanding of digital marketing concepts and how it ties into content strategy
