Rediffusion Brand Solutions Pvt Ltd
Location
Mumbai | India
Job description
Roles & Responsibilities
SUMMARY ● We have an impressive roster of clients with a major client which sits in the power supply industry, bringing sustainable and affordable energy solutions to its extensive customer base. Harnessing its efficiencies in supply chain alongside the aid of technology, the firm looks to continue its growth trajectory with the addition of a Digital Performance Specialist. ● We are looking for someone who can strategize, plan and an execute effective digital marketing campaigns, focusing on performance marketing and social media strategy to achieve the business objectives for the Power Supply and other clients. The person will need to also provide support to other marketing teammates with their various marketing projects / campaigns. KEY RESPONSIBILITIES ● Develop and support digital media campaigns according to business goals. ● Strategize and implement direct-to-customer channels. ● Drive leads, acquisition and renewal numbers with respective teams. ● Support all the media buys on social media channels. ● Develop and monitor key media benchmarks, KPI and ROI. ● Maintain and improve on overall media attribution ecosystem. ● Establish and build on .com presence. ● Enhance and improve brand presence in digital. ● Track and get insights into competitors' strategies. ● Stay up to date with digital media technologies and latest trends. ● Explore, evaluate and implement new media platforms. REQUIREMENTS ● Bachelor’s Degree in Marketing or related ● Minimum 2 years of digital marketing experience, preferably in Technology industry ● In-depth knowledge and hands-on experience across the digital ecosystem that includes, but is not limited to, paid media platforms Google Network (SEM, GDN etc), social media platforms, .com and SEO ● Planning, Executing including Tracking, Attribution and Analysis are crucial for the role Job location: MumbaiJob tags
Salary
