ZOYA - A TATA Product
Location
Bangalore | India
Job description
Job Requirements:
Education: Graduate or Postgraduate in Design/Visual Communication
Experience: 7-10years
Knowledge: Experience with Creative design tools
Industry Expertise: Apparel & Lifestyle; Gems and Jewellery; Beauty & Personal Care
Job Details
The role is a Creative VM role which focuses on Ideation, Design and Execution of displays for the brand, as well as ideation and creation of VM and gifting, such that it draws clients and enhances brand presence
DISPLAY DESIGN
This would involve focusing on the visualisation, design and implementation of displays for Zoya. Some specifics would be:
1. Design, implementation and installation of trunk kits, looking at it from a POV of not only the set-up but space and event as a whole
2. Trend awareness and evaluation of global events, trunks, pop-ups etc. as well as critical thinking on which of these trends to bring alive to best enhance brand experience (eg: material, finishes, color, styling + architectural and interior related trends )
3. Event design and set-ups, both in-store and other spaces. Interpretation of themes and detailing + execution basis this understanding (eg: color palette, materials, florals and food, table setting, signage, etc.)
4. Understanding the brief, brand filters, and accordingly coming up with sketches and ideas for various formats of display design
5. Coordinating with the Zoya Production in-charge as needed to ensure timely and high quality execution and production with multiple vendors
6. Creating all artworks for vendors, manufacturers and execution partners in a way that is clearly understandable and translatable for production fluidity
7. Understanding and helping to co-create distinctions in design for different Zoya formats (high street, shop in shop, mall)
VISUAL MERCHANDISING
The primary ask from this part of the role is to create VM as per the quarterly calendar according to collections, campaigns and special occasions
1. Create multiple concepts in VM for relevant Zoya stores and formats, both on a collection as well as product basis
2. Design and conduct feasibility analysis on concepts developed, through prototyping and trials
3. Exploration of new and different materials and methods for future VM projects
4. Present all new and feasible concepts, materials and prototypes for all majoy concepts
5. Create artworks, interfacing with VM execution artists for execution and installation in a timely manner as per the VM calendar
6. Create installation and demo manuals, explaining usage clearly. Interface with regional vendors and VM to install and maintain
7. Interfacing with the Zoya Production in-charge for timely and high quality execution and installation of VM
8. Creation of a Zoya material lab over time in order to enrich and increase experimentation, as well as move towards constantly becoming more cost-efficient
9. Material procurement, prototyping and sampling for all VM
10. Ideating and collaborating with the team lead on experience-related projects such as store design and detailing, gifting, uniforms, etc.
11. Coordination and interfacing with production and vendors on accessorial design projects such as gifting, uniforms, packaging and boxing, display, etc.
VM Operations
An important part of this role would be to ensure all the operations end of VM requirements are in alignment with function requirements
1. Interface with vendors, production and accounts to ensure smooth movement of estimates, invoices and payments
2. Ensure new vendors are correctly registered in a timely manner
3. See to it that materials, samples etc are accounted for in a systematic manner
4. Convey detailed feedback to vendors according to internal discussions
5. Coordinate with vendors to ensure products, installations etc are completed and set up in a timely and efficient manner
Candidates with relevant experience can share their Profile and Portfolio to [HIDDEN TEXT]
Job tags
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