We are looking for a marketing executive /marketing associate with added knowledge of digital marketing to join our team
The role will support various marketing functions for the organization
The marketing executive/assistant will be responsible for all marketing co-ordination effort, client co-ordination, relationship management and play a key role in implementation of marketing activities including digital marketing - LinkedIn profile management, social media engagement, email marketing campaign execution & reporting along with employer branding activity
The individual in this role will gain exposure to holistic B2B marketing activity both online and offline of a consulting company
Key Responsibilities
Manage & Support production, delivery & execution of all marketing collaterals both print & digital
LinkedIn management and engagement, Email Campaign support.
Support content generation (infographics, emailers, blogs) and maintain brand identity across various marketing channels
Liaison with various agencies and vendors to keep marketing activities on schedule
Manage & update website content, ideate to make website more engaging
Developing and sending email campaigns, newsletters, eBooks
Develop/keeping standard organization profile & credentials across platforms. Updation of customer details on CRM tools.
Researching and co-ordination of event, conference, client nurturing initiatives and business presentations in keeping with sales objective. Arranging testimonial from customers, feedback from project sites and presenting updated reports on the same.
Timely campaign performance measurement, analytics, tracking using both in house and inline platforms
Criteria:
Bachelors degree or equivalent
Ability to work independently, fast paced environment and enthusiastic to learn
Strong oral and written English communication skills
Strong demonstrable experience as an assistant or junior marketing role, exposure in handling marketing activities and digital campaign execution will be preferred
Exposure to CRM tools like lead squared, HubSpot and analytical tools like google analytics.
Knowledge & exposure to keyword research, SEO, SEM
Capabilities in adobe , Canva, video editor, MS Excel, MS Word, MS PowerPoint
