Hopcharge
Location
Gurgaon | India
Job description
Company Description
Hopcharge is a company located in Gurgaon that provides the world's first Grid-Free Energy subscription for electric vehicles. The aim of the company is to build a better, sustainable, and alternate energy and mobility future for the world we live in. Job Description Job Title: Social Media SpecialistLocation: Gurgaon (On-site)Key Responsibilities:Social Media Strategy: Develop and implement innovative social media marketing strategies to enhance brand awareness and engagement across various platforms (e.g., LinkedIn, Twitter, Instagram, Facebook).Content Creation: Create compelling, relevant, and engaging content that resonates with our audience, including posts, graphics, videos, and infographics, tailored to different social media platforms.Graphic Design: Design visually appealing graphics for social media posts, advertisements, promotional materials, and other digital content, aligning with our brand's aesthetic, message and value.Analytics and Reporting: Monitor, track, and report on social media performance metrics, using insights to optimize future strategies and campaigns.Market Research: Stay updated with the latest trends in social media, electric vehicles, and charging technology to ensure our content is current and impactful.Community Engagement: Actively engage with our community on social media, responding to comments, messages, and reviews in a timely and professional manner.Collaboration: Work closely with the marketing team and other departments to ensure a cohesive and integrated marketing approach. Qualifications: Bachelor's degree in Marketing, Communications, Graphic Design, or related field. Proven experience in social media management and graphic design, with a strong portfolio showcasing your skills. Proficiency in graphic design software (e.g. Figma, Adobe Creative Suite (Illustrator, Premier Pro, Firefly) and social media management tools. Excellent writing and communication skills and organizational skills. Creative thinker with the ability to generate innovative ideas and translate them into effective social media content. Knowledge of the electric vehicle industry and passion for sustainability is a plus.Job tags
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