Set up campaigns on our advertising platforms, ensuring accurate implementation of targeting, creative assets, and tracking parameters.
Report on all engagement, establish key metrics and have experience reporting upwards and clients on campaign success and ROI
Analyze the market,competitors and consumer to derive actionable insights for performance enhancement.
Use knowledge of the online media & analytical skills to help the advertisers grow the existing business as well as develop new business opportunities.
Build and maintain strong relationships with clients, serving as the main point of contact for campaign-related discussions.
Requirements
5-10 years experience in the domain of digital marketing, digital analytics and in managing and optimizing digital advertising campaigns.
Experience with Advertising Platforms - Google Ads Platform, Facebook Ads Manager, LinkedIn BM, Twitter Ads, & 3rd party DSP's
Very good knowledge of at least one of the analytics tools (Google Analytics, Adobe Analytics) as well as one of the tag management systems (Google Tag Manager, Adobe Launch)
Understanding of 3rd Party digital advertising avenues will be preferred
Familiarity with industry trends, best practices, and emerging technologies in digital advertising.
Graduate with minimum of 60% scores throughout their academic career
Candidates having QMS certification would be preferred.