Technical Content Marketing Specialist

Location

Bangalore | India

Job description

• We are looking for a talented Technical Content Marketing Manager to take full responsibility of our inbound marketing strategies including social media, blogs and lead generation. Our ideal candidate is a creative marketing professional, preferably with a technical writing background, that has experience with enterprise software solutions. You should be able to develop engaging content to attract and retain customers. For this position, its also essential to be up-to-date with new technologies and marketing trends in new technology areas. Proof of previous work will be asked during the interview process to assess technical writing abilities.
• Ultimately, you should be able to expand our companys digital footprint and brand awareness.

Responsibilities:

• Design content marketing strategies and set short-term goals
• Undertake content marketing initiatives to achieve business targets
• Collaborate with design and writing teams to produce high quality content
• Develop editorial calendar, delegate tasks and ensure deadlines are met
• Deliver engaging content on a regular basis and inspire team members
• Edit, proofread and improve content
• Optimize content considering SEO and Google Analytics
• Analyze web traffic metrics
• Share content through various channels, ensuring strong web presence
• Receive customer feedback and generate ideas to increase customer engagement

Required Qualifications/Skills:

• Experience with SaaS and AI technology a must
• Proven work experience as a Content Marketing Manager
• Proficiency in MS Office/Google GSuite, or other Content Management Software
• Experience with Adobe product suite or similar software to create marketing material
• Understanding of web publishing requirements
• Prior experience with developer blog sites such as Medium, HackerNews, Quora, Stack Overflow.
• Editorial mindset with an ability to predict audience preferences
• Hands on experience with SEO and web traffic metrics
• Expertise in social media platforms
• Project management skills and attention to detail
• Excellent communication and writing skills in English is a must
• BSc degree in Marketing, Journalism or relevant field
• Must be a technology enthusiast that keeps up to date with the latest trends
• Skills:- Content Marketing

Job tags

Salary