Location
Mumbai | India
Job description
Sunita Commercials Pvt. Ltd. is looking for Senior Marketing Manager to join our dynamic team and embark on a rewarding career journey
- Strategic Planning: Develop and implement marketing strategies and plans aligned with the company's business objectives
- This includes defining target audiences, market positioning, and setting specific goals and KPIs
- Team Leadership: Oversee and manage a marketing team, including marketing managers, coordinators, and specialists
- Provide guidance, mentorship, and support for team members to achieve their goals
- Budget Management: Manage the marketing budget, allocate resources effectively, and ensure that marketing initiatives are cost-efficient and produce a positive ROI
- Campaign Development: Lead the creation of marketing campaigns, including digital marketing, advertising, content marketing, email marketing, social media, and other promotional efforts
- Ensure that campaigns are well-planned and executed
- Market Research: Conduct market research and analysis to understand customer needs, market trends, and competitor activities
- Use data and insights to make informed decisions
- Brand Management: Oversee brand development and management, ensuring consistency in messaging and visual identity across all marketing materials and channels
- Product Launches: Plan and execute product or service launches, including developing go-to-market strategies, pricing, and messaging
- Performance Analysis: Track and measure the effectiveness of marketing campaigns and initiatives
- Use data and analytics to make data-driven decisions and adjust strategies as needed
Job tags
Salary
