Should have good understanding of On - page optimization techniques
Should be expertise in keyword research, and identify potential keywords for generating website traffic
Should have good knowledge on SEO factors responsible to rank a web page
Should be able to optimize the content based on Google guidelines to make the page, search engine friendly
Must have experience in Off page SEO : Guest Blogging, Article submission, Directory submission, PR Submissions, Blog Posting, Forum Posting, Social Book markings and Profile Creations etc
High-quality backlinks submission using Ethical / White hat SEO techniques
Should assist and create content for Link submissions
Knowledge of  Google Analytics and Google Search Console
Knowledge of SEO tools like Ahrefs, Semrush, MOZ etc.,
Qualifications :
Bachelor's degree in a related field is preferred
2Â - 5Â years experience in Search Engine Optimization (SEO)
Good verbal and written communication skills mandatory