MicroMitti
Location
Indore | India
Job description
Job description
Job Description: Marketing Head
Location: Indore
Company Overview:
MicroMitti is an innovative proptech fractional investment startup focused on making real estate investment accessible to a wider range of individuals. Our platform enables investors to pool their resources and collectively invest in carefully selected real estate properties. We believe in democratizing the real estate market and providing opportunities for everyone to participate in
its potential growth. We are seeking a highly motivated and knowledgeable Marketing Head to join our team and help drive the success of our platform.
Position Summary:
As the Head of Marketing at MicroMitti, you will play a crucial role in developing and implementing marketing strategies to promote our proptech platform, enhance brand visibility, and drive business growth.
Responsibilities:
1. Develop and implement a strategic marketing plan to promote fractional real estate investment opportunities, including digital, content, and event marketing strategies.
2. Lead and manage the marketing team to achieve goals, fostering a culture of creativity, innovation, and performance.
3. Collaborate with the sales and product development teams to create cohesive branding and marketing materials that accurately represent our investment offerings.
4. Conduct market research and analysis to understand investor behaviour, market trends, and the competitive landscape, using insights to inform marketing strategies.
5. Oversee the company's digital presence, including the website, social media channels, and email marketing campaigns, ensuring consistent messaging and branding.
6. Develop and manage the marketing budget, ensuring resources are allocated efficiently to achieve maximum ROI.
7. Establish and maintain partnerships with key industry players, influencers, and media to increase brand visibility and credibility.
8. Measure and report on the performance of marketing campaigns, adjusting strategies as needed to meet business objectives.
9. Stay updated on regulatory changes affecting marketing communications within the real estate investment sector to ensure compliance.
Qualifications:
1. Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.
2. Minimum of 8 years' experience in marketing, with at least 3 years in a leadership role, preferably in the real estate, investment, or FinTech sectors.
3. Proven track record of developing and executing successful marketing strategies in a related industry.
4. Strong understanding of digital marketing tools and platforms, including SEO, SEM, CRM, and analytics tools.
5. Excellent leadership, communication, and interpersonal skills, with the ability to inspire and motivate a team.
6. Strategic thinker with the ability to analyse data, identify trends, and make data-driven decisions.
7. Creative mindset with experience in brand development and marketing communications.
8. Knowledge of the real estate market and investment products, with a particular focus on fractional investments.
9. Ability to work in a fast-paced, dynamic environment and adapt to changing market conditions.
Benefits:
1. Competitive base salary with uncapped commission structure.
2. Experience a direct impact on the company's success and take pride in the results of your contributions.
3. Ongoing training and professional development opportunities.
4. Collaborative and inclusive company culture.
5. Regular team-building activities and events to foster strong relationships and camaraderie among team members.
Join MicroMitti to make a meaningful impact in the real estate investment landscape, revolutionizing how people participate in property investments. We offer a dynamic work environment, competitive compensation package, and opportunities for professional growth and development.
Note: This job description is intended to convey essential job duties and responsibilities and is not an exhaustive list. It may be revised and updated as needed to meet the evolving requirements of the company.
Job Types: Full-time, Permanent
Job tags
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