Vodafoneidea
Location
Mumbai | India
Job description
Vodafone Idea Limited is an Aditya Birla Group and Vodafone Group partnership. It is India's leading telecom service provider. The Company provides pan India Voice and Data services across 2G, 3G and 4G platform. With the large spectrum portfolio to support the growing demand for data and voice, the company is committed to deliver delightful customer experiences and contribute towards creating a truly 'Digital India' by enabling millions of citizens to connect and build a better tomorrow. The Company is developing infrastructure to introduce newer and smarter technologies, making both retail and enterprise customers future ready with innovative offerings, conveniently accessible through an ecosystem of digital channels as well as extensive on-ground presence. The Company is listed on National Stock Exchange (NSE) and Bombay Stock Exchange (BSE) in India.
Job Purpose
Data analyst role is strategic partner to Digital PO, Delivery lead and functional POs in building deep customer insights and actionable using data and analytics tools. Data analyst will spend 10% of his/her time for reporting and 90% in ad-hoc analysis which will help squad meet business KPIs
In terms for key job purpose, it will include-
. Analysis of user journeys
. Insights on improvement of user journeys
. Analytics implementation on digital products
. UAT of analytics implementation
. Set-up training for squad members
. Enable Data driven decision making for improvement of signature journeys
. Analyst will be part of digital squad
. Insight on channel conversion
. Enable insight on marketing spend if any marketing campaign is on
. Digital vs Offline profile comparison of customer and create single view of customer using data
. Design thinking, and familiarity with digital journey and analysis is key for success
Key Result Areas/Accountabilities
Hypothesis testing
Insights for improving overall funnel, business KPIs
Impact analysis of key initiatives
Core Competencies, Knowledge, Experience
Hands on Knowledge of Adobe, Google Analytics or other similar tools
Knowledge of SQL, Python is a plus though not mandatory
Strong knowledge and understanding on digital customer behavior & funnel management
Entrepreneurial drive and demonstrated ability to achieve stretch goals in an innovative and fast-paced environment
Good communication & presentation skills
Integrity and process oriented individual
Ability to work effectively with team
Must have technical / professional qualifications
. MBA (optional)
. Minimum of 2 to 4 years relevant experience essential in Online/Digital organization with ecomm / service delivery background
. Understanding concept of Agile ways of working
Years of Experience
Min. 3 years' experience
Industries to look from
Telco, FMCG, BFSI, ecomm,
Ideal Organizations to look from
Large digital banks, ecomm companies, telco , digital product companies
Vodafone Idea Limited (formerly Idea Cellular Limited)
An Aditya Birla Group & Vodafone partnership
Job tags
Salary