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Senior Manager-SEO


Treebo Hotels


Location

Bangalore | India


Job description

About Treebo

Treebo is India's most loved brand and one of the largest chains in the budget segment of hospitality. With a network of 1000+ hotels across 120 cities, Treebo offers travelers the unprecedented value proposition of high-quality stays at affordable prices wherever they go. We are proud of putting dignity back into budget travel where earlier the traveler was forced to contend with poor quality and hygiene. We offer our customers a 100% Quality Guarantee involving a full refund of their booking amount in case their experience is not perfect. We are growing at a break-neck pace, having multiplied 3x year-on-year. We are committed to

achieving cash break even within the next few months and building a long term, sustainable business.

Treebo is a Great Places to Work certified organization. We take immense pride in our culture which is built on a strong foundation of 7 values. Some of these values include - 'Exhibit Owner Mindset', 'Have the humility and hunger to learn and help learn', amongst others. We strongly believe in offering our people -'Treebs', as they are called - unmatched opportunities to learn and grow. If you're looking to work at a place that is built on strong fundamentals of business and professional conduct, Treebo is the place for you.

Disclaimer- Requesting candidates with the relevant background to apply.

Responsibilities

- Implement the best practices for on-page and technical SEO elements for our website

- Single handedly deliver content strategy - for both Primary and Secondary pages

- Manage offsite and onsite optimization projects and report on performance

- Complete on-page & internal linking

- Build the vernacular & video strategy for scaling SEO

- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords

- Conceptualize and run SEO experiments to continually improve SEO performance - Keep abreast of industry trends, contemporary practices in SEO, and Google algorithm updates - Plan advance link building campaigns from high-authority websites to improve the SEO profile - Maintain SEO dashboards & perform all key analyses required for SEO reporting - Perform keyword analysis using Google's Keyword Planner, Ahrefs, SEM Rush, etc

Preferred Requirements/Qualifications

- Minimum 5 years of hands on SEO experience with proven track record in technical SEO, content building strategy, internal link building, backlink management, etc (Mandatory)

- Fully knowledgeable and up-to-date with the latest trends and best practices in SEO & SEM

- Have good knowledge on SEO analytics & dashboards as well as regular reporting to top management

- Excellent verbal and written communication skills

- Proficient in reporting, handy with spreadsheets

- Strong leadership & organizational skills (will be managing a team of 2-3 members)

- Knowledge of ASO an added advantage


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