SAS One
Location
Lucknow | India
Job description
Job Title: Digital Marketing Specialist
Job Description:
1. Digital Strategy:
Develop and execute targeted digital marketing strategies for Hyundai in the automotive sector.
Utilize industry-specific market research to optimize campaigns and enhance the brand's digital presence.
2. Campaign Management:
Strategize and implement automotive-centric digital campaigns across social media, search engines, and display advertising.
Continuously monitor and optimize campaigns based on automotive consumer behavior and industry trends.
3. Social Media Management:
Manage Hyundai's social media, curating engaging automotive content aligned with brand values.
Implement precise social media advertising campaigns targeting specific automotive demographics.
4. Content Marketing:
Collaborate on high-quality, automotive-themed content resonating with the target audience.
Showcase Hyundai's innovation, technology, and design through compelling content creation.
5. SEO and SEM:
Optimize website content with automotive-related keywords for enhanced organic visibility.
Lead SEM campaigns tailored for the automotive market.
6. Analytics and Reporting:
Monitor and report on campaign performance and ROI within the automotive industry.
Utilize data insights to adapt strategies, considering the unique dynamics of the automotive market.
7. Collaboration:
Collaborate with cross-functional teams in marketing, sales, and automotive product development.
Align digital strategies seamlessly with overarching automotive business goals.
8. Budget Management:
Efficiently manage the digital marketing budget for maximum impact within the automotive market.
Qualifications:
Education:
Bachelor's degree in Marketing, Digital Marketing, Business, or a related field.
Experience:
4-5 years of proven digital marketing experience in the automotive industry.
In-depth familiarity with automotive digital marketing trends and tools.
Skills:
Strong understanding of SEO, SEM, social media platforms, and digital analytics within the automotive sector.
Exceptional written and verbal communication skills, demonstrating proficiency in automotive terminology.
Software Proficiency:
Expertise in using digital marketing tools such as Google Analytics, AdWords, and automotive-specific social media management platforms.
Brand Awareness :
Deep understanding of Hyundai's brand values, translating them into effective digital marketing strategies for the automotive audience.
Adaptability:
Ability to thrive in a fast-paced automotive industry environment.
Stay updated on industry trends and consistently apply best practices in automotive digital marketing.
Job Type: Full-time
Mail - [HIDDEN TEXT]
Contact the employer at +91 8303704858
Job Types: Full-time, Permanent
Salary: ₹30,000.00 - ₹50,000.00 per month
Benefits:
Schedule:
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