Edutech Digital Marketing Manager
Location
Delhi | India
Job description
Edutech experience will be preferable
Must have handled team working in 1.SEO
- Digital Marketing
- Social Media Marketing
- Content Strategy
- PPC ( Google ads Facebook ads)
- Pay Per Click
Primary Responsibilities :-
- Manage and optimize online campaigns to drive growth in target markets
- Strategize and monitor performance marketing as well as organic campaigns to generate leads for our courses.
- Monitor lead quantity and quality metrics to maximize enrolments within the defined budgets
- Plan and implement engagement activities for lead nurturing (for example - webinars, email based outreach, cross-sell, etc)
- Prepare and/or review marketing collaterals for various courses
- Identify new vendors and campaigns to grow leads at top of the funnel
- Create daily, weekly, monthly reporting to drive business goals
- Provide insights into market conditions, competitor activity and customer behavior etc
Job tags
Salary