Pixel Studios
Location
Chennai | India
Job description
Roles & Responsibilities:
Client Interaction
Participate in discussions with clients to understand their business objectives, target audience, and marketing goals.
Collaborate closely with clients to gather insights, identify pain points, and align digital marketing strategies with their business needs.
Market Research and Analysis
Conduct thorough online research of client companies, their customers, and competitors.
Identify pain points and map them to relevant digital marketing services.
Gain a deep understanding of the client's business landscape and objectives.
Perform in-depth analysis of client customers, studying their behaviour and preferences.
Map clients' competitors, analyse their strategies, and provide comparative insights.
Requirements Analysis:
Passionate about studying businesses, industries, and market research.
Demonstrated passion for digital marketing and staying abreast of industry trends.
Solution-oriented mind-set with the ability to identify opportunities for business growth.
Proficient in data analysis to derive actionable insights for effective decision-making.
Strong documentation and presentation skills, particularly in PowerPoint.
Strategy Development:
Work collaboratively with the digital marketing team including social media and SEO, web design team, mobile application development team, to develop strategic plans based on research findings.
Provide insights and recommendations to enhance digital marketing strategies.
Continuous Learning:
Stay informed about the latest trends and innovations in digital marketing.
Continuously update knowledge of industry best practices.
Qualifications:
Bachelor's degree in Marketing, Business, or related field.
Master’s degree in Marketing, Business is preferred.
Proven experience in digital marketing analysis and strategy development is preferred.
1 to 2 years of experience in the similar industry with agency background.
Excellent communication skills with the ability to present complex data in a clear and concise manner.
Proficient in data analysis tools and Microsoft Office Suite, particularly PowerPoint.
Attributes:
Analytical mind-set with a keen eye for detail.
Strong problem-solving abilities.
Team player with effective collaboration skills.
Proactive and self-motivated.
This role offers a dynamic opportunity for a passionate individual to contribute to the success of our clients through insightful digital marketing analysis and strategic planning. If you are excited about the evolving landscape of digital marketing and have the required skills, we invite you to apply for this position.
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