Tata Group
Location
Mumbai | India
Job description
Job Description
Job Role - Marketing Lead
Experience Range - 11 to 14 Years
Location: Mumbai
Job Description:
. Develop andexecute comprehensive marketing strategies aligned to the company-s overallobjectives
. Drive revenuegrowth through effective market positioning and differentiation
. Analyze markettrends and competition to identify opportunities and threats
. Develop andimplement plans to enhance market positioning and brand visibility
. Drivedemand and build market presence and awareness through events, roundtables,webinars, and digital promotions
. Cultivaterelations with analyst firms like Gartner, Forrester, IDC, Everest, ISG andNelsonHall
. Effectivelymanage analyst ranking surveys in co-ordination with diverse business teamsensuring a favorable positioning for TCS
. Strategize,package and position content across digital platforms with a focus in impact
. Drive demand andbuild awareness through events, roundtables, webinars, and digital promotions
. Creating contentand managing positioning in website, creating sales kits including casestudies, whitepapers, presentations etc
Desired Candidate Profile
Qualifications :BACHELOR OF BUSINESS MANAGEMENT, BACHELOR OF BUSINESS STUDIES, BACHELOR OF COMMERCE, MASTER OF BUSINESS ADMINISTRATION, MASTER OF BUSINESS MANAGEMENT
Job tags
Salary
