Social Media Intern - Biodiversity Collaborative (BC)
Biodiversity Collaborative
Location
Bangalore | India
Job description
On a day-to-day basis, the social media intern will provide powerful online content and enable dissemination of BC s key messages on different social media platforms. The intern will closely work with the Communications and Public Engagement team at the BC, based on an agreed communications strategy.
Key responsibilities:
1. Set up BCs Social Media infrastructure for long term/steady state operations
- Select and implement the appropriate social media management tool (e.g. Hootsuite or others)
- Set up a social media calendar and social media plan for all channels
- Set up online metrics and analytics
2. Create & Curate Content
- Research on existing content archives and social media posts to assess what could be rehashed and repurposed
- Create social media content on an ongoing basis from happenings and announcements within the BC group (for duration of internship)
- Create future content repository for another 2 months
- Maintain and regularly update BC s social media
3. Run Social Media Analytics
- Run analytics on the previous posts and new engagements during the duration of the internship
- Generate insights to give recommendation on what kind of content works, what format is best suited, and topics garner maximum engagement
4. Research on Followers, and increase followership
- Help the BC gain relevant followers by researching the social media presence of peer institutions (both in India and internationally)
- Conceptualise and implement ways to increase BCs social media followership
Job tags
Salary
