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Taxmann - Content Marketing Specialist


Taxmann Publications Pvt Ltd


Location

Delhi | India


Job description

About Taxmann :

- Taxmann is the leading publisher on tax and corporate laws in India. Besides publishing books, it maintains the most accurate and largest online database on Direct-taxes (Domestic as well as International Taxation), Corporate Laws, Indirect-taxes, Accounts & Audit, and Indian Acts & Rules. Taxmann has sales offices/resident representatives throughout India and overseas.

- Taxmann is looking for Content Marketing Specialist

Job Description

Responsibilities :

- Conducting in-depth research on industry-related topics in order to develop original content.

- Conceptualize and produce captivating content suitable for different social media platforms.

- Developing content for blogs, articles, product descriptions, social media, advertising campaigns and the company website.

- Proofreading content for errors and inconsistencies.

- Editing and polishing existing content to improve readability.

- Stay up-to-date with industry trends and audience preferences to create timely and relevant content.

- Craft engaging and concise captions, headlines, and descriptions that complement visuals and encourage interaction.

- Collaborate with editorial and marketing teams for content alignment.

- Collaborate with Graphic and Video teams to align visuals with written content for maximum impact.

- Plan content calendars that balance promotion and engagement.

- Tailor content to fit platform-specific guidelines, optimizing character limits and visual dimensions.

- Ensure consistent brand voice and messaging across all social media content.

- Adapt quickly to real-time events and trending topics to produce timely and shareable content.

- Participate in brainstorming sessions to contribute fresh ideas and innovative approaches to content creation.

Qualifications :

- Bachelor's degree in relevant fields.

- Proven social media content experience.

- Excellent writing skills with a grasp of grammar and style.

- Creative mindset and organizational ability.

- Up-to-date with social media and digital trends.


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