Design visually compelling graphics and multimedia content for social media platforms.
Develop creative and engaging posts that align with the brand identity and messaging.
Social Media Management:
Manage and maintain the company's social media profiles and presence, including but not limited to Facebook, Twitter, Instagram, LinkedIn, and other relevant platforms.
Schedule and publish posts, ensuring timely and consistent content delivery.
Assist in creating and executing paid social media advertising campaigns.
Monitor and optimize ad performance.
Analytics and Reporting:
Track social media performance using tools like Google Analytics.
Provide regular reports and insights for content optimization.
Qualifications:
Bachelor's degree in Marketing, Communications, Graphic Design, or related field.
Proven experience in graphic design and social media management.
Proficiency in graphic design tools such as Adobe Creative Suite (Photoshop, Illustrator, etc.).
Strong understanding of social media platforms, trends, and best practices.
Excellent written and verbal communication skills.
Analytical mindset with the ability to interpret data and derive actionable insights.
Familiarity with social media advertising is a plus.