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Location

Bangalore | India

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Job description

Description

Overview of the role

Mindshare is looking for an enthusiastic, and self-motivated media buying professional to take charge as Senior Director - The Exhange (Media Buying). An ideal person for this role should have 8+ years of experience in Media Buying/Planning/Sales. In this role, you will be responsible for a range of work on prestigious brands including deal evaluations, dealing with the channels, integration, interacting with the client/s on key questions. 

At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.  

Reporting of the role 

This role reports to the Principal Partner – Digital  

3 best things about the job:  

1. Opportunity to be the best amongst the best
2. Working within a proven, fast growing team servicing on the country’s largest marketer
3. Help some of the largest brands build their digital media presence and drive Mindshare’s digital narrative within the client ecosystem.

Measures of success –  

In three months, you would have:  

• Complete knowledge of your clients’ benchmarks
• Begun to develop deep client relationships with the key day-to-day contacts.
• Completely hands on with the deal structuring, how to approach negotiations, standard SOPs for the clients etc.
• Start doing deals on some of the channels.
• Present “points of view” to senior client leadership

In six months, you would have:  

• Set the overall vision of the buying function – with clear annual strategies agreed, implemented, and tracked on a regular basis.
• Set goals for self and the team keeping the account realities and individual development needs.
• Customised training requirements for team
• Build in an array of best practices on the account.
• Collaborate and contribute towards the goals of the unit.
• Understand the Mindshare ecosystem and structure.

In 12 months, you would have:  

• Set the standard for all processes that pertain to implementation and investment within the team.
• Inspired and motivated the team to deliver high performance output by providing regular and constructive feedback.
• Maintained a positive, motivating, and inspiring team culture.

Responsibilities of the role:  

• Maintain understanding of the macro trends in the marketplace with regards to revenue, supply, innovation, and development
• Constantly share your knowledge with others and maintain open communication channels throughout the agency.
• Construct negotiation strategies to deliver on clients objectives.
• Identifying opportunities to value ad on the existing deal
• Demonstrate selling skills with the ability to sell in deals, media plans/initiatives to clients.
• Demonstrate leadership skills at all times

What you will need:  

• Minimum 8 years in media buying and strategy  
• Willingness to learn and drive to succeed.
• Solid understanding of all media channels and with knowledge of strengths and weaknesses of each channel
• First class negotiation skills – delivery of a balanced approach to the marketplace
• Client Management experience
• Excellent presentation skills
• Strong communication skills
• Willingness to be hands on and a team player.

About Mindshare: 

Mindshare, the global media agency network, and part of WPP, the largest marketing communications network in the world, has more than 7,000 employees, in 116 offices across 86 countries. 

Each office is dedicated to forging competitive marketing advantage for businesses and their brands based on the values of speed, teamwork and provocation. Mindshare’s network of people are acutely aware of what's happening in their city, and believe all great communication begins and ends in media. 

In 2014 Mindshare Asia Pacific was the only media agency to be ranked in the top ten in Campaign Asia’s Most Admired Companies survey, and was also seen as the best agency to work at in the region. 

Mindshare APAC has won over 250 awards in the past year - and counting, including the 'Campaign Asia Pacific Agency of the Year, 2013' and the SMARTIES™ APAC ‘Agency Network of the Year 2014’ for the second consecutive year. To learn more about Mindshare and our philosophy of Original Thinking, visit us at www.mindshareworld.com  

About India

2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale.

At GroupM India, there’s never a dull moment between juggling client requests, managing vendor partners and having fun with your team. We believe in tackling challenges head-on and getting things done.

GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with. 

 

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