Influencer Marketing Manager Wellness Lifestyle

Location

Mumbai | India

Job description

Greetings from FASHION TV / FTV

Fashion TV is urgently hiring for Manager Influencer Marketing (MUMBAI based candidates only)

World s Largest Fashion Brand backed with most viewed proven and stable highend Luxury Fashion and Lifestyle Media House.

Location: Santacruz (W) Mumbai

Work From Office

Immediate Joiners required preferably

• Some Fashion TV Key Facts:
• 12 24 hrs dedicated Fashion & Lifestyle channels.
• 23 years of existence.
• UHD channel.
• Available on leading OTT platforms all over the world.
• 100 plus of new content every week.
• 2 Billion Viewers.
• 250 Cable Satellites.
• 193 Countries.
• 500 Million Households.
• 10 Million Public TV Sets in Public Places.
• 5M website hits per month.
• Fashion TV App gets 500K Subscribers & 35K installation per Month.
• Fashion TV You Tube Channel has 65M Views & was viewed for 90M minutes.
• 4.5M plus likes on Facebook & 12M views per week.
• 300K Followers on Instagram & 125k Organic Reach Per Month.

Responsibilities:

• Develop and execute influencer marketing strategies to meet brand objectives and goals.
• Identify and recruit influencers who align with the brands values target audience and marketing objectives.
• Build and maintain relationships with influencers negotiating contracts and agreements as needed.
• Collaborate with crossfunctional teams including marketing social media PR and creative to develop integrated influencer campaigns.
• Create compelling briefs and content guidelines for influencers ensuring brand consistency and messaging alignment.
• Monitor and analyze campaign performance metrics providing insights and recommendations for optimization.
• Stay uptodate with industry trends best practices and emerging platforms to continuously innovate influencer marketing strategies.
• Manage influencer partnerships including payments product gifting and performance tracking.
• Ensure compliance with FTC guidelines and other relevant regulations governing influencer marketing.
• Assist in the development of influencer marketing budgets and forecasts.

Preferred candidates from Aesthetics Salon spa Beauty Lifestyle Make up Nail Studios Gym (wellness) background only

Working days and timings Mon to Fri (9.30am to 6.30pm)

influencer marketing,lifestyle brands,wellness

Job tags

Salary