Planet Ganges Consulting Private Ltd
Location
Bangalore | India
Job description
Company Description PGC is a boutique consulting firm which operates in the area of Talent Management, namely CXO Search, CXO Integration and Senior Management development. The company is known for its ability to design and deploy highly customised/innovative solutions that create high impact & effectiveness for its clients.
Role Description This is a full-time on-site role for an AI Marketing Specialist located in Bengaluru. The AI Marketing Specialist as an individual contributor will lead the marketing efforts to develop and implement AI-driven marketing campaigns to generate high quality leads for PGC. This role focuses on leveraging campaign management, lead generation, data analytics, predictive modeling, and customer insights to drive sales and revenue growth. In addition, the AI Marketing Specialist will be responsible for measuring campaign success and optimising for future marketing strategies. Qualifications Bachelor's degree or higher in Marketing, Statistics, Mathematics, Data Science, or a related field 3+ years of experience in marketing, with a focus on AI or data-driven marketing strategies Experience with AI-driven marketing automation tools such as Hubspot, Marketo, Eloqua, Canva, or Zoho Strong analytical skills with proficiency in data analysis and modeling; experience with SQL, R or Python would be a plus Demonstrated prior experience and ability to implement and optimize campaigns across channels including email, social media, display, and video, and to measure and report on campaign performance is a must Excellent communication skills with the ability to present complex data insights to various stakeholders Ability to work collaboratively in cross-functional teams (Operations and Sales) and prioritize multiple projects in a dynamic work environment Strong problem-solving skills and ability to think strategically Experience in eCommerce or B2B marketing is a plusJob tags
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