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Head of Digital Marketing


Tradologie


Location

Noida | India


Job description

Position-Digital Marketing Head

Experience-12 to 15 Years

Location-Noida Sector 62

Immediate Joiner Only

Interview Mode-F2F

Salary Range-14 to 18 LPA (Fixed)

WhatsApp & Call-9205998293

[HIDDEN TEXT]

About Tradologie.com

 

Tradologie.com is the World's First Enquiry to Delivery Trade Enabling B2B Platform working to facilitate Global Trade of Commodities. Since Inception in 2015, the platform has been able to facilitate trade in Excess of 100 BN INR and has a vibrant network of over 500,00 Buyer and 45,000 sellers from 100 and 20 Countries respectively.

Operating from headquarters Located in Noida, a team of 175 dedicated employees strive to build the trade network across the world and provide a complete solution to the trade community to increase ease of business and reduce costs incurred by them while working through traditional Sales and Marketing Channels.

A bootstrap company already having offices in 3 countries, tradologie.com is Currently expanding its workforce aggressively and is looking for motivated, hardworking individuals having ambitions to grow with the organization which is aiming to setup international bases across EU and Africa in the upcoming financial year.

If you feel you fit the profile as provided below, Kindly reach out to Mr. Anand @ 8800678431 or send your resume to [HIDDEN TEXT].

 

JOB SUMMARY :

Job description

We are looking for an experienced Marketing Communications professional who will be responsible for Brand Communications and Digital marketing strategies and implementation of the same.

This role will be responsible to assist in the strategic planning, execution and optimization of Brand and digital media marketing initiatives for Tradologie.com and its clients.

This role requires strong flaring for Brand thinking and content writing.

A good experience in all aspects of Digital Marketing Domain and handling a team size of 15-20 people is a requirement. You need to be well-versed in the concepts surrounding brands in today's digital world. We are looking for a tech-savvy and intuitive person with clear thinking & creative ideas to reinforce our platform & its offerings across the world.

Roles and Responsibilities

Understand the industry that Tradologie.com is part of, the Segment dynamics and devise brand communication strategy accordingly

Brand Custodian of Tradologie who ensures that Tradologie Brand guidelines are adopted in every piece of communication that goes out internally or externally. Maintains all critical Brand, Marketing and Sales related documents. Provide updates at regular intervals for the rest of the company to use for their marketing, sales roles.

Play a key role in creating any Brand led decks created by Tradologie for its own marketing & sales requirements from its credentials decks to pitch decks

Strategize plans for SEO, SMO, Content and Creative Teams and Oversee Execution to Delivery Results.

Drive engagement through organic and inorganic measures

Provide creative ideas for content marketing and update website

Conceptualize, monitor and critically evaluate the success of campaigns executed

Be actively involved in SEO efforts (keyword, image optimization, etc.)

Personally Manage the PPC Campaigns of the company to Ensure Maximum Results at the lowest cost.

Develop an affiliate marketing network and Bloggers to promote the platform domestically and in 100 different countries for optimal brand positions.

Managing the ORM of the company.

Desired Candidate Profile

Strong verbal communication skills for articulating ideas (Company and Clients)

Excellent written communication skills for producing high quality content for website & Social Media

Attention to detail and accuracy

Proven experience as Digital Marketing Manager or similar role

Excellent understanding of digital marketing concepts and best practices

Ability to work independently and flexibly

Perfect knowledge of web analytics tools (e.g., Google Analytics, Net Insight, Web Trends etc.)

Organizational skills with the ability to deliver a high volume of quality work

Must be aware of Social Media trends.

Creative skills for contributing new and innovative ideas

Analytical mindset and critical thinking

Well versed with Social Media Management

Content creation for Social Media - (Company and for Clients)

Well versed with Canva, PowerPoint and help with creating business pitch decks too

Acquire insight in online marketing trends and keep strategies up-to-date

Team Handling Experience is a must


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