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Marketing Manager - Food Ingredients


Masflair


Location

Mumbai | India


Job description

Masflair is a new age Leadership Consulting and Executive Search Firm

Job Description

Company profile

One of our client is leading Indian distributor of multispecialty chemicals company based in Mumbai seeking a Business Development Executive Specialty Chemicals

The company has history of over 25 years and has over 75 employees across three verticals of Food Ingredients Personal Ingredients and other Specialty Chemicals . The company deals in over 325 products sourced from over 40 global suppliers and well established relationship with over 4000 clients across India.

Job Profile:

1. Build marketing programs to support Food Ingredients business objectives across different

product categories and segments.

2. Build the company Brand in an effective manner in the short medium and long term

with clear agreed milestones.

3. Design social and digital marketing strategies in alignment with business development

objectives. Implementing marketing campaigns from ideation to execution. Plan & manage

marketing budgets as approved.

4. Liaise with agencies & vendors (e.g. media agencies printers freelance graphics & content

creators) as per marketing needs.

5. Conduct market research to collect and analyse data/trends and create marketing

presentations / reports with high quality focus.

6. Plan & manage trade show participation including stall planning designing and overall

branding and communication plan in close coordination with the sales team.

7. Develop marketing calendar for customer & drive customer engagement program.

8. Develop consolidated product / category related market intelligence through secondary

market research and develop appropriate reports for management review.

9. Develop high quality Food Ingredients product presentations for the sales team.

10. Develop marketing capability presentation for the food business for principals / external

suppliers as per business need.

11. Travel to some key customers along with sales team to develop customer understanding.

12. Support President in other corporate brand building initiatives from time to time.

Skills /Experience

Education: B.Sc (Preferably food technology / food science)/ MBA (Marketing).

Experience: 6 to 10 years in marketing in Food/Flavour Pharma/Nutraceuticals products or

similar distribution company.

market research,branding,digital marketing experience,market analysis,corporate communications,trade media relations,presentations


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