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Demand Planner


Trouw Nutrition South Asia


Location

Secunderabad | India


Job description

The Demand Planner is responsible for creating, monitoring, analysing and improving the demand forecast for both the short and long term for the relevant market(s) for various product types, brands and channels. The Demand Planner works closely with the sales, purchasing, pricing and supply chain (operations) teams

The Demand Planner ensures a smooth monthly demand forecast process, and is (also jointly) responsible for monitoring the forecast accuracy & bias with sales, and is constantly looking for solutions and tools to improve the accuracy of the planning with sales, supply chain and operations.

Demand planning is a key role in the IBP (Integrated Business Planning) process, as the forecast it delivers will enable operations to meet the production targets timely, efficient, and cost effective. The Demand Planner combines variety of information from sales, supply chain / procurement, operations (timely, as accurate as possible, useable in qualitative and quantitative terms) in order to properly forecast the products that need to be produced. The Demand Planner delivers an important piece of information for the S&OP process, ensuring that demand is properly planned.

The Demand Planner role has typically a planning horizon of 1 to 18 months on monthly buckets and 3 months on weekly buckets The level of the role depends on the scope and complexity, based on number of customers and size & complexity of the product portfolio.

The Demand Planner works closely with the Supply Planner and the Production Planner / Scheduler. Depending on the size of the organization, these 3 planning roles maybe combined into one or two roles, merging the responsibilities of supply and demand planning, and/or scheduling.

Job Description

Forecasting

o Prepares as accurate as possible the demand forecast for all products with a horizon of 18 months in close cooperation with the stakeholders that

contribute to this process (Sales, Operations, Supply Chain), by gathering and analysing data, apply statistical modelling and review and validate the

results, in order to deliver a reliable forecast as part of the S&OP process

o Maintain demand planning master data and systems and software, maintains relevant data and monitors / analyses trends

o Prepares and monitors of the KPIs forecast accuracy and bias

Data and information gathering

o Collects timely the right input / data and information from sales (and marketing) about seasonal effects, sales plans, promotions, market trends, distribution

changes, tenders, product introductions and product terminations in order to combine all relevant information into the forecast

o Identifies variances based upon historical production performance and expected future activities of products, and planning inventory needs for future

demand

o Identifies relevant market-related data and competitive intelligence that is relevant for the demand forecasting process

o Identify sales opportunities and risks and propose push sales on available capacities and RM

Collaborative planning

o Prepares relevant material to facilitate discussion and facilitates / manages the monthly demand meeting, in which the input from sales & marketing is

discussed beforehand

o Achieves consensus for operational demand forecasts by facilitating a collaborative planning process with sales & marketing

o Get input from Customer service teams when required

o Collaborate with key customers planning teams to tend to collaborative and integrated plan.

Stock control

o Timely informs stakeholders when stock levels, outbound deliveries and/ or customer service are at risk

o Contributes to an optimal balance between production and stock orders

Continuous improvement

o Proposes improvements to the forecasting process and putting it into practice

Projects


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