Senior Media Buyer-Google ADs

Location

Kolkatta | India

Job description

Join our Media Buying Team.

You're the perfect fit if:

• You have a deep expertise in digital media and a proven track record of success in running sophisticated campaigns on Google Ads.

Your Mission:

• Lead and manage Google Ads campaigns with a focus on driving significant revenue growth through strategic digital media initiatives.
• Develop and execute comprehensive strategies for maximising campaign effectiveness, ROI, and overall performance.
• Take ownership of campaign analysis, strategy development, and optimisation efforts to achieve ambitious business goals.

Responsibilities:

• Conduct advanced Market Research activities to identify emerging trends, competitor strategies, and audience insights to inform campaign strategies.
• Utilize your extensive experience in Google Ads to develop innovative and high-impact campaigns across various Google platforms.
• Collaborate closely with cross-functional teams to craft cohesive and targeted ad campaigns that resonate with the target audience.
• Leverage your expertise in data analysis to drive actionable insights and recommendations for optimising campaign performance and maximising ROI.
• Lead the mentoring and training of junior team members, providing guidance and support to foster their professional growth and development.

Requirements:

• Proven track record of success in managing complex Google Ads campaigns, with a focus on delivering significant revenue growth and measurable results.
• Extensive experience and expertise in digital marketing, particularly in Google Ads, including advanced knowledge of campaign optimisation techniques, bidding strategies, and audience targeting.
• Exceptional leadership and team management skills, with the ability to inspire and motivate team members to achieve excellence.
• Highly analytical mindset with a strong ability to interpret data, identify trends, and make data-driven decisions to optimise campaign performance.
• Excellent communication skills, with the ability to effectively convey complex concepts and strategies to stakeholders at all levels.

Benefits:

• Competitive Salary.
• Ongoing professional development opportunities, including access to industry conferences, training programs, and certification courses.
• Opportunity to work in a dynamic and innovative team environment with ample room for career advancement and growth.

You're the one if:

• You have a proven track record of driving success through data-driven strategies and innovative campaign initiatives.
• You thrive in a fast-paced, results-driven environment and are passionate about pushing the boundaries of digital marketing excellence.
• You are committed to continuous learning and growth, and you possess a strong desire to mentor and develop junior team members.

Why Marketing Lab:

We value your expertise and are committed to providing you with the support, resources, and opportunities you need to excel.

Join a team of industry leaders who are passionate about driving innovation and delivering exceptional results in digital media.

Ready to take your career in Google Media Buying to the next level

Hit the Apply button, and let's connect.

Job tags

Salary