IPCSGlobal Solutions Pvt Ltd
Location
Ernakulam | India
Job description
IPCSGlobal Solutions Pvt Ltd is a leading technology company specializing in digital solutions. We are currently seeking a talented SEO Analyst to join our dynamic Marketing team. As an SEO Analyst, you will play a crucial role in optimizing our online presence and driving organic traffic to our website.
Responsibilities
- Conduct keyword research and analysis to identify opportunities for website optimization
- Optimize on-page elements such as title tags, meta descriptions, and headings
- Create and manage content optimization strategies to improve organic search rankings
- Monitor website performance using tools like Google Analytics and Search Console
- Develop and implement link building strategies to drive high-quality backlinks
- Stay up-to-date with the latest SEO trends and best practices
- Collaborate with the content team to align SEO efforts with content strategy
- Track and report on key SEO metrics, such as organic traffic and conversion rates
- Identify and resolve technical SEO issues to improve website crawlability and indexability
Requirements
- Prior experience as an SEO Analyst or similar role
- Proficiency in SEO tools such as SEMrush, Moz, or Ahrefs
- Strong understanding of search engine algorithms and ranking factors
- Knowledge of HTML, CSS, and JavaScript for on-page optimization
- Excellent analytical and problem-solving skills
- Experience with website optimization and performance tracking
- Ability to work independently and collaboratively in a fast-paced environment
- Excellent communication and reporting skills
- Bachelor's degree in Marketing, Business, or related field
Job tags
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