Brand Manager - Alcobev (5+ years) - Delhi
Location
Delhi | India
Job description
- 1. To work in an international MNC of repute
- 2. Be at the front of building on the growth for the business
Job Description
The incumbent would report into the Country Head and be responsible to:
- Analyze brand positioning and consumer insights
- Shape and communicate our vision and mission
- Translate brand elements into plans and go-to-market strategies
- Manage a team of marketing people working on brand initiatives
- Establish performance specifications, cost and price parameters, market applications and sales estimates
- Measure and report performance of all marketing campaigns, and assess ROI and KPIs
- Monitor market trends, research consumer markets and competitor's activities
- Oversee new and ongoing marketing and advertising activities
- Monitor product distribution and consumer reactions
- Devise innovative growth strategies
- Align the company around the brand's direction, choices and tactics
The Successful Applicant
The successful candidate should:
1. Have 5+ years of brand marketing experience in the alcobev space
2. Be an MBA from a college of repute
3. Have an analytical and a entrepreneurial bent of mind
What's on Offer
- The opportunity to work directly with the primary stakeholders within the organisation
- Work in an organisation which delivers faced paced growth
Job tags
Salary