Dawn Digital Pvt. Ltd
Location
Delhi | India
Job description
Building a successful advertising campaign takes careful planning, development, and a strong social media strategist who can reach the target demographic. Dawn Digital is seeking a skilled social media strategist to help us build budget-friendly ad campaigns that capture prospects’ attention and engage existing customers. They will analyze survey metrics, television ratings, and web page visits to build target customer profiles, then create optimized ad campaigns. They’ll also lead and manage marketing projects, primarily planning and executing the budget and status reporting.
Responsibilities Create, manage, and publish original and high-quality content across various social media platforms Analyse data and metrics to create weekly and monthly reports on web traffic, user engagement, and ROI Manage all company social media accounts to ensure relevant, up-to-date content Respond directly to comments and questions on social media posts Collaborate with the marketing team to grow the company’s network and target new followers Skills and qualifications Familiarity with social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and Pinterest Understanding of SEO and web traffic metrics/analytics Excellent analytical skills Strong verbal and written communication skills Preferred qualifications A bachelor’s (or equivalent) degree in marketing or a related field Hands-on experience using social media to build brand awareness Experience with graphic design, photo editing, and publishing Ability to identify target audiences’ preferences and produce tailored contentJob tags
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