FoxyMoron
Location
Bangalore | India
Job description
Hiring pre-requisites:
Scope of work for a Senior Copywriting Executive:
Strategic
- Work with content partners to generate new concepts and opportunities
- Create case studies along with the Account Management team to be used for award entries, partnerships and pitches
Communication & Coordination
- Attend mid-size campaign briefs by the Account Management team
- Meet clients every fortnight to understand clients' satisfaction with creative strategy and execution and build relationship
Creative Strategy
- Decode briefs along with the account management team
- Brand strategy and execution plan basis the decoded client brief for campaigns
- Research, campaign strategy and content creation for new client pitches
- Pitch mid-size campaigns to clients along with the Account Management team
- Experiment with new content formats that can be utilized for client pitches, client briefs and new partnerships
- Search for new trends and insights that can be utilized for client pitches, client briefs and new partnerships
Creative Execution
- Create contextual, innovative content
- Collaborate with functional teams to execute client briefs
- Work closely with arts & graphics, video and production teams to co-create content
- Write concepts and final scripts, and create storyboards with the art team
- Quality check and vet social media content & and responses, SEO content, brand website content, blog content and final scripts written by the team
- Conduct aesthetic checks and edits during pre-production and production stage
- Attend shoots and music recordings to supervise work quality and processes
- Conceptualize ideas related to influencer associations
- Ensure accurate referencing and industry benchmarking by the team
Team
- Organize weekly team meetings to track work progress and provide feedback to the team as a whole
- Create a team culture of innovation, research and self-development
- Build more capable teams by mentoring and guiding them
- Work with the L&D team to structure training programs that directly impact work quality along with specific competencies.
Job tags
Salary
