Vrinsoft Technology Pvt. Ltd.
Location
Ahmedabad | India
Job description
Company Description
Vrinsoft Technology Pvt. Ltd. is the number one mobile app development company in India, with over 14 years of experience in the industry. Specializing in blockchain, AI-ML, Flutter, React, Custom Apps, and more, we have a team of over 200 expert resources who supply services to clients in the USA, UK, Canada, Australia, Germany, and other popular locations. Our team has built over 2,000 mobile apps for businesses across various industries, including retail, healthcare, fintech, and more. Our goal is to provide our clients with the best possible experience when it comes to app development.
Role Description
PPC
Roles and Responsibilites
-Assist with and eventually take ownership of a variety of paid media efforts (Google Ads, Paid Social, etc), such as keyword expansion, bid optimization, campaign strategy, ad copy testing, remarketing, and more.
-Launch & scale growth marketing campaigns (high intent search campaigns, account-based marketing, prospecting, funnel/nurture optimization, conversion rate optimization)
-Report on campaign efforts (Conversions, Qualified Leads, A/B tests, etc.)
-Research & explore new channels to expand marketing efforts
-Take a data-driven approach to campaign optimization while also understanding the importance of brand building & becoming an industry leader
-Facilitate industry partnership media buys (audience targeting, asset delivery, etc.)
-Keep up with the latest in digital marketing (trends, new platforms, privacy, etc.)
Required skills and experience
-2 years experience with lead/demand generation at a digital marketing agency, in tech, or B2B.
-PPC Experience - Paid Search / SEM (Google Ads + Editor, Microsoft Ads), Paid Social (Facebook Ads, LinkedIn Ads, Twitter Ads), Display Ads / Remarketing, etc.
-Ability to blend quantitative data with qualitative data to optimize campaign performance
-A/B testing methodologies (ad copy, display ads, social ads, landing pages, etc)
-Collaborate, share, and receive feedback from multiple teams (design, sales, product, etc) to ensure campaign alignment
Job tags
Salary
