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Location

Mumbai | India

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Job description

Job Description

JOB DESCRIPTION POSITION DETAILS

POSITION TITLE
Executive Producer/ Senior Producer
LOCATION
Mumbai

FUNCTION
Sports
SUB-FUNCTION
Sports

SUPERVISOR POSITION
Creative Director - OAP, Sports
SUPERVISOR NAME
Vaibhav Chib

POSITION PURPOSE

The position is responsible for creating effective communication strategy through the form of on-air-promotions for the sports content assigned and ensure it reaches out to the right consumers using the right media platforms

POSITION SIZE

FINANCIAL / OPERATIONAL
NON-FINANCIAL

DIRECT REPORTEES

INDIRECT REPORTEES

GEOGRAPHICAL COVERAGE

Domestic and International

POSITION CONTEXT

The position holder needs the ability to understand the consumer and strike a balance between programming requirements and consumer understanding and deliver the output within timelines

POSITION SPECIFICATION

Education
Graduate in Arts(Language-basis genre), Masters/ Graduation in Design(Preferred).

Experience
5+years of OAP experience

WITHIN THE ORGANIZATION
OUTSIDE THE ORGANIZATION

• Postproduction team
• Programming team
• OAP Operations
• Marketing teams
• Brand Solutions Team

• Music Directors
• DOP
• Art Directors
• Line Producer
• Stylists
• Graphic designer

TECHNICAL COMPETENCIES
BEHAVIORAL COMPETENCIES

• Proficient in reading & writing in Tamil & Telugu
• Understanding of genre/ industry
• Understanding of consumer profile and preferences
• Ability to conceptualize in short format story telling
• Knowledge of scrip writing, direction, editing, graphics
• Understanding of brand guidelines
• Sting understanding of aesthetics
• Ability to write a brief (share requirement) with editing, Graphics.

• Creativity and Innovation
• Attention to detail
• Clarity of thought
• Effective execution
• Project management
• Stakeholder Management
• Team Work

AREAS OF RESPONSIBILITY

#
AREA
KEY ACTIVITIES
KEY METRICS

1
Property Launches

• Understand the storyline and characters from the programming team and brainstorm to get clarity on the communication peg
• Share ideas on the campaign idea with the OAP Head and devise the detailed concept for the property/campaign
• Get the scriptwriter to write the campaign
• Execution of promo brief based on requirements
• Assist in shoots as required
• Delivering quality output from offline and online edits, audio mixing and graphics
• Design an aesthetic packaging for the campaign
• Devise innovative/ out of the box on air promotion campaigns

• Promo Reach
• Promo as per timeline
• Feedback on the concepts
• At least XX number of promos done differently

2
Sustenance

• Suggesting promo ideas to programming basis the storyline and high points
• Execution of promo brief based on requirements
• Dispatch of the final output for broadcast
• Ensure that the product dispatched meets the deadline as well as maintains the look and feel of the channel by keeping track of packaging elements (Brand Guidelines).

• Show TRP
• Promo as per timeline

3
Brand Campaigns

• Festival Packaging: Work on special packaging and campaign ideas during festivals/events (Diwali/ New Year)
• Creating Properties: Work on executing promotion ideas for properties created for promoting the brand or for supporting Sales

• Effective budget utilization
• Identification of the right vendor
• Ensuring delivery as per timelines

Job Requirement

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