Lead Google Analytics (WFH)

Location

Ghaziabad | India

Job description

Core Web Analytics Tracking & Implementation Specialist

Experience: 2+ years

Salary : USD 1,275 - 1,650 / month

Expected Notice Period : 2 to 4 Weeks

Shift : (GMT-04:00) America/New_York (EDT))

Opportunity Type: Remote

Placement Type: Contractual

Contract Duration: Full Time, 12 months

(*Note: This is a requirement for one of Uplers' clients)

What do you need for this opportunity

Primary Skills :

Supermetrics, Conversion Tracking, Event Tracking, GA4, Shopify Product Feed Management, Shopify Third-Party Integrations, Tracking & Implementation, Google Tag Manager, Strong Attention to Detail

Assessment:

Role based AI Screening covering Communication and Technical Skills

Our Hiring Partner is Looking for:

Web Analytics Specialist who is passionate about their work, eager to learn and grow, and who is committed to delivering exceptional results. If you are a team player, with a positive attitude and a desire to make a difference, then we want to hear from you.

Roles & Responsibilities

The Paid Media Tracking and Implementation Specialist is a fully Remote role at Webtmize, primarily focused on the technical intricacies of digital media platforms, data integration and analytics. This role does not directly execute campaigns, but ensures that platform integration, data flows, reporting and analytics are seamlessly connected.

Reporting to the Digital Project Manager, the Specialist works closely with the Paid Media team and partners to make data driven decisions and ensure effective integration of technologies.

• Configure technical requirements for paid media platforms for our clients on major platforms such as Facebook, Google and more.
• Handle technical requirements for integration between different paid media platforms and e-commerce platforms such as Shopify and WordPress.
• Design, implement and, where necessary, troubleshoot consistent tagging across platforms using tools such as Google Tag Manager, ensuring accurate data collection and reporting through Google Analytics 4.
• Work closely with the Paid Media team to understand data requirements, ensure appropriate integrations and tagging to extract valuable insights.
• Execute and deliver in-depth analyses of data flows and provide actionable insights by designing and using visualization tools such as Looker Studio and Google Sheets.
• Collaborate with partners and internal teams for seamless integration of data and reporting processes.
• Regularly monitor, audit and ensure data accuracy and consistency across different platforms and reports.
• Implement and maintain integrations with tools such as Supermetrics to streamline and automate data processes.
• Communicate effectively with clients regarding status, issues and reports, although direct meetings with clients may be limited.
• Adhere to and contribute to structured team policies, ensuring effective use of the project management tool, Click Up, for task tracking, communication and progress control, as well as for creating and updating documentation and design specifications.

Project Requirements:

• Bachelor's and 2+ years of practical experience using the Google ecosystem (Analytics, Tag Manager, Merchant Center, DV/CM360) and other related digital marketing and technical tools integrated into digital media.
• Proficiency with data visualization tools such as Google Looker Studio, Google Sheets and similar platforms.
• Experience with Supermetrics is an added advantage.
• Technical acumen with a focus on platform integration, data consistency and reporting.
• Ability to communicate complex technical details in an understandable way to customers and internal teams.
• Proficiency in English (written and spoken); French is an additional asset.
• Google and other digital media certifications are mandatory or an asset.

Desired attributes and Core values:

• Detail-oriented, methodical approach.
• Demonstrates reliability, resourcefulness and proactive behavior.
• Adopts a team spirit and collaborates effectively with internal teams and partners.
• Seek continuous learning and development to advance digital analysis expertise and stay at the forefront of industry developments.

Task Example:

Google Tag Manager (GTM) :

• Setup & Configuration
• How to set up GTM containers.

Google Analytics 4 (GA4):

• Setup & Configuration
• Data Retention & Privacy
• Event Tracking
• Conversion Tracking
• Enhanced Measurement
• Integrations
• Debugging & Validation
• Advanced Features
• Google Merchant Center (GMC) Setup, Configuration & Tracking
• Google Ads Setup, Configuration & Tracking
• Facebook Ads Setup, Configuration & Tracking

Shopify:

• Shopify Checkout Process
• Product Feed Management
• Integrations with Ad Platforms
• Shopify Apps & Extensions
• Third-Party Integrations
• Debugging & Validation

How to apply for this opportunity

1. Register or login on our portal & fill out the application
2. Clear the given AI Screening (30 min) and Click on 'Apply' to get shortlisted
3. Our team of talent matchmakers will matchmake you with the client
4. Crack a quick interview with our client
5. Land your global dream job and get your exciting career started!

About our Hiring Partner:

The company is a Montreal-based digital marketing agency providing consulting services to local and international businesses. Our services include: SEO/SEM, Analytics, Web Design and Development. As a certified Google Partner and Bing Ads Accredited Professional, we believe that data-driven decision-making is the key to maximizing ROI and to staying ahead of the competition. With over 11 years of experience and technical expertise, we are committed to helping our clients harness the strategic power of digital to support their long-term business goals.

About Uplers:

Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual remote opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. You will also be assigned to a dedicated Talent Success Coach during the engagement.

( Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).

So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!

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