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Marketing Manager


Policybazaar.ae


Location

Gurgaon | India


Job description

Job Description:

We are looking for a fearless comms pro to join us for an exciting opportunity to shape the new function and ways of working. The role is both strategic and hands-on, as your responsibilities will span from coaching and supporting leaders and driving communications to strengthening employee engagement and brands voice in the UAE.

This position is preferably based out of our Gurugram office. As a colleague we expect you to be innovative, collaborative and self-motivated with a business mindset. You will be operating in a fast-paced environment which means you need to know how to prioritize and understand what activities will add most value at a given time. You are passionate about communications and understand how communications add value to employees, customers, and other external stakeholders. This role requires strong internal and external stakeholder management which means strong emphasis on your business acumen and social competencies.

What you’ll deliver:

External communications development, including media relations, marketing PR, social media channels, Policybazaar.ae’s company information related content Supports the leadership team in communications topics, including thought leadership Manages relationships with external vendors and agencies, in accordance with the Policybazaar.ae’s guidelines (for example comms agencies, PR agencies, graphic designers) Much of the work is done in a project mode and requires someone who can be flexible and cope with changing priorities from time to time. Actively builds Policybazaar.ae brand through clear PR and communications as well as through working in complete collaboration with Marketing team We are looking for a strong storyteller with outstanding written and verbal communication skills Strong background in copy and creative, preferably with Financial Services experience Will be responsible for short & long-form content on various media, including social media/digital and SEO Conduct market research to identify trends, customer preferences, and competitive intelligence to inform marketing strategies What you’ll bring:

A suitable academic degree, preferably in Marketing, corporate communications or journalism Min. of 4 years’ work experience in areas such as communications or marketing Strong track record in media relations and in crisis communications Excellent writing, editing and verbal communication skills in English Good digital communications skills, including creating content and managing social media channels and digital communications campaigns Experience in planning, creating, distributing, and monitoring editorial content for and in different channels Experience in managing and leading projects Accuracy, attention to detail and good organizational skills Ability to work on multiple projects simultaneously, take charge of issues and follow through to resolution


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