Search Engine Optimization (SEO)

Location

Coimbatore | India

Job description

Responsibilities

• Keyword Research and Analysis:
• Conduct thorough keyword research to identify target keywords and phrases.
• Analyze competitors' SEO strategies and stay informed about industry trends.
• On-Page SEO Optimization:
• Optimize website content, meta tags, and other on-page elements for improved search engine visibility.
• Collaborate with content creators to ensure SEO best practices are integrated into new content.
• Technical SEO:
• Identify and address technical issues that may impact search engine rankings.
• Collaborate with the development team to implement SEO recommendations.
• Link Building:
• Develop and execute link-building strategies to enhance the website's authority and credibility.
• Establish relationships with industry influencers and bloggers for link-building opportunities.
• Monitoring and Reporting:
• Utilize SEO tools to monitor website performance, track keyword rankings, and analyze site traffic.
• Prepare and present regular reports on SEO performance and key metrics.
• Content Strategy:
• Collaborate with content creators to develop and implement an effective content strategy for SEO.
• Ensure content aligns with target keywords and is optimized for search engines.
• Stay Informed:
• Stay up-to-date with industry trends, search engine algorithm updates, and best practices.
• Provide recommendations for adapting the SEO strategy based on emerging trends.

Job tags

Salary