Digital Marketing Specialist With SEO Expertise
Location
Surat | India
Job description
Required - Digital Marketing Specialist with SEO Expertise
Location: Surat, Gujarat, India
Industry- Overseas Education
Must have Proven experience in digital marketing with a focus on SEO (1-3 years).
Responsibilities:
- SEO Strategy and Implementation:
- Develop and execute effective SEO strategies to improve organic search rankings.
- Conduct comprehensive keyword research, on-page optimization, and implement link-building activities.
- Regularly monitor and analyze website performance using SEO tools; provide data-driven recommendations.
- Content Marketing:
- Collaborate with the content team to create SEO-friendly content aligned with overall digital strategies.
- Optimize existing content for search engines and enhance user experience.
- Social Media Management:
- Manage and execute social media campaigns to increase brand awareness and engagement.
- Stay informed about industry trends and leverage social media platforms strategically.
- Paid Advertising:
- Assist in planning and executing paid advertising campaigns on platforms like Google Ads and social media.
- Monitor, analyze, and optimize ad performance to achieve desired results.
- Analytics and Reporting:
- Track and analyze key performance indicators (KPIs) to measure the success of digital marketing efforts.
- Prepare regular reports showcasing campaign performance and actionable insights.
Requirements:
- Bachelor's degree in Marketing, Digital Marketing, or a related field.
- Proven experience in digital marketing with a focus on SEO (1-3 years).
- In-depth knowledge of SEO best practices, search engine algorithms, and ranking strategies.
- Familiarity with digital marketing tools and platforms (Google Analytics, SEMrush, etc.).
- Strong analytical skills with the ability to interpret data to make informed decisions.
- Excellent written and verbal communication skills.
- Creative thinking and the ability to contribute innovative ideas to the team.
Job tags
Salary
Rs 18000 - Rs 35000 per month
