Kyari (A Brand of Select)
Location
Indore | India
Job description
About the company:
Give wings to your career with the fastest growing and leading D2C brand based in Indore. Kyari specializes in providing an extensive range of home decor plants, stylish planters, pots, and garden utilities that add life and vibrancy to indoor and outdoor spaces. With a passion for green living and sustainable design, we curate our collections to inspire creativity, relaxation, and connection with nature. From trendy succulents and air-purifying houseplants to elegant pots and functional gardening tools, we offer everything our customers need to create their own urban jungle oasis. To know more visit: Key Responsibilities Areas: Plan and execute web, SEM, database marketing, email, and social media campaigns. Measure and report campaign performance against goals (ROI and KPIs). Identify trends and insights to optimize spend and performance. Brainstorm new growth strategies through digital marketing. Execute experiments and conversion tests, measuring outcomes. Collaborate with internal teams to create and optimize landing pages. Utilize strong analytical ability to evaluate end-to-end customer experience. Identify critical conversion and drop-off points, optimizing user funnels. Experience in setting up and optimizing PPC campaigns on major search engines. KPIs Conversion Rate Cost per Acquisition (CPA) Return on Investment (ROI): Revenue Growth Customer Acquisition Cost (CAC) Lead Generation Website Traffic Social Media Reach Desired Skills Experience in setting up and optimizing PPC campaigns on major search engines. 1-2 years of experience in performance marketing. Strong analytical skills to evaluate end-to-end customer experience and optimize user funnels Ability to brainstorm and develop new growth strategies through digital marketing Ability to measure and report campaign performance against ROI and KPIs, and identify trends and insights Experience in executing experiments and conversion tests, and measuring outcomes. Familiarity with digital marketing tools and platformsJob tags
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