Alliance University
Location
Bangalore | India
Job description
The Content Writer will be responsible for creating high-quality, informational content to promote Alliance University’s brand, products and services. Their duties include researching and writing content for various platforms, optimising content for search engines and collaborating with other team member like designers and developers to ensure that the content aligns with the University's brand message.
Roles & Responsibilities: Oversee the quality and progress of content for both online and offline branding. Experiment with styles and techniques, including the creative expression of the University’s brand image. Write voiceover/commentary. Identify customers' needs and gaps in our content and recommend new topics. Ensure accuracy, consistency, and authenticity of the content. Writing blogs and news-based content for a website. Prepare email campaigns daily, writing product sales, writing video sales scripts for a products sales video, Proofreading & online blogs, must have good reading & writing skills, Have a flair for writing and be well versed with social media, writing one-liners, blogs etc. and should also be able to write brochures and content on the website. Interest in writing for various blogs, articles, and web content is required. Create content for Web Banners, Web postings, Alliance University Websites, Brochures and various Case Studies. Responsible for the planning and execution of strategic digital marketing programs such as, SEO, SMM, social and online advertising campaigns that will generate interest. Skills Required: Able to prioritize and execute tasks within the scheduled time. An ability to work in a team with good communication skills. Ability to write in a variety of styles for different products and multiple audiences. Knowledge of writing for the Web, content management and internet research. Proficient in Microsoft Office Suite and Internet. Effective Writing Style Article Writing, SEO, Content Strategy. Excellent verbal and written skills along with an aptitude for research in trending topics and communication patterns. Note: The roles and responsibilities outlined above are not meant to be an exhaustive list of tasks. The need for flexibility is required and the job holder is expected to carry out any other related duties that are within the employee's skills and abilities whenever reasonably instructed.Job tags
Salary
