Wappnet Systems Pvt. Ltd.
Location
Ahmedabad | India
Job description
Position Overview:
We are seeking a seasoned Digital Marketing Expert to join our dynamic team. The ideal candidate will have a deep understanding of current digital marketing tools, strategies, and will be able to lead integrated digital marketing campaigns from concept to execution. Key Responsibilities: Strategy & Planning: Develop and implement effective and innovative digital marketing strategies to drive traffic, engagement, and leads. SEO: Optimize website content for search engines and increase organic search rankings. PPC Campaigns: Manage and optimize pay-per-click campaigns to ensure maximum ROI. Social Media: Oversee the strategy and execution of social media advertising campaigns. Email Marketing: Design, test, and execute email campaigns to engage and retain customers. Analytics: Use Google Analytics and other tools to track performance and derive insights for continuous improvement. Content Management: Collaborate with the content team to align content strategy with digital marketing goals. Team Collaboration: Work closely with other departments, including sales, product, and design teams, to ensure cohesive brand messaging. Budget Management: Allocate and manage the digital marketing budget efficiently. Stay Updated: Keep abreast of the latest digital marketing trends and technologies. Qualifications: Bachelor's degree in Marketing, Business, or a related field. Minimum of 1 Year of experience in a digital marketing role. Proficiency in SEO tools like SEMrush or Ahrefs. Certified in Google Analytics or equivalent analytical tools. Experience with CRM tools like HubSpot or Salesforce. Strong understanding of email marketing platforms and best practices. Excellent communication and analytical skills.Job tags
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