Futuready
Location
Bangalore | India
Job description
Designation
- Performance Marketing Specialist Responsibilities :- Own end-to-end performance marketing, from strategic planning to hands-on execution. Measure and report on campaign performance, providing insights for continuous improvement against Key Result expectations. Conduct market and competitive research to identify opportunities and enhance campaign effectiveness. Build creatives that enhance performance metrics and execute multiple experiments as planned. Foster a culture of experimentation, Plan, execute, measure, and optimize campaigns based on data-driven insights. Demonstrate strong analytical abilities to optimize both marketing campaigns and overall product user experience. Develop and manage long-term marketing budget projections Required Skills :- Minimum 5-8 years of experience in Performance Marketing. Hands-on experience with Meta marketing and Google, and Twitter. Hands-on experience with analytics tools such as Google Analytics, and Appsflyer. Ability to extract meaningful insights from data to inform marketing strategies and campaign optimizations. Proven experience in designing and executing A/B experiments to test and refine marketing strategies. Proficient in driving landing page optimization initiatives as an integral part of the user funnel conversion process. Additional experience of running app campaigns would be a plus. Experience - 5 to 8 Yrs Compensation - 7.2 LPA Nature of Work - Full Time, Work from Home Location - Bangalore / Mumbai Timings - Mon-Fri, 10 AM to 7 PMJob tags
Salary
