Cotgin Analytics
Location
Delhi | India
Job description
Responsibilities:
• Lead Generation: Utilize your expertise in email marketing to generate high-quality leads through linkedin, email marketing and freelancing portals.
• Bulk Mailing: Plan, execute, and analyze effective bulk mailing campaigns to targeted audiences, ensuring optimal deliverability and engagement.
• Email Marketing Strategy: Develop and implement comprehensive email marketing strategies aligned with organizational goals and industry best practices.
• Outlook Configuration: Possess hands-on experience in configuring and optimizing Outlook for efficient email communication.
• Data Utilization: Leverage Google data or other purchased data sources to identify and target potential clients, ensuring a consistent and high-performing lead pipeline.
• Analytics and Reporting: Monitor, analyze, and report on the performance of email marketing campaigns, providing insights and recommendations for continuous improvement.
• Compliance: Stay abreast of industry regulations and ensure all email marketing activities comply with relevant laws and guidelines.
Qualifications:
• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience of 3-5 years in email marketing within a web development company or digital marketing agency.
• Expertise in lead generation through LinkedIn, bulk mailing, and targeted email marketing.
• Proficient in Outlook configuration and email delivery optimization.
• Familiarity with data utilization, including experience with Google data or purchased data.
• Strong analytical skills with the ability to interpret data and make strategic recommendations.
Job tags
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