Public Relations Manager -Marketing Agencies
Location
Mumbai | India
Job description
- As a Public Relations Manager, you will be responsible for developing and implementing effective communication strategies to enhance and protect the reputation of the organization
- You will work closely with various internal departments and external stakeholders to promote a positive public image and ensure consistent messaging
- This role involves strategic planning, media relations, crisis management, and building strong relationships with key media outlets
Key Responsibilities:
- Strategic Communication:
- Develop and implement comprehensive public relations strategies to align with the organizations goals and objectives.
- Create, maintain, and update key messages to ensure consistent communication across all channels.
- Media Relations:
- Cultivate and maintain relationships with journalists, editors, and other media professionals.
- Proactively pitch stories and respond to media inquiries, ensuring accurate and positive coverage.
- Organize and facilitate press conferences, interviews, and other media events.
- Content Creation:
- Draft and edit press releases, speeches, articles, and other communication materials.
- Oversee the creation of visually appealing and compelling content for various platforms, including social media and the organizations website.
- Crisis Management:
- Develop crisis communication plans and act as a spokesperson during emergencies or challenging situations.
- Monitor media coverage and address any negative publicity promptly and effectively.
- Internal Communication:
- Collaborate with internal departments to ensure consistent messaging across all communication channels.
- Provide communication support for internal initiatives, such as employee engagement programs or company events.
- Brand Management:
- Protect and enhance the organizations brand by ensuring all communications align with the established brand guidelines.
- Monitor and analyze public opinion and industry trends to make recommendations for adjustments to communication strategies.
- Event Management:
- Plan and execute public relations events, product launches, and promotional activities.
- Coordinate participation in industry conferences, trade shows, and other relevant events.
Qualifications and Skills:
- Bachelors degree in Communications, Public Relations, Journalism, or a related field. Advanced degree is a plus.
- Proven experience as a Public Relations Manager or in a similar role.
- Excellent written and verbal communication skills.
- Strong interpersonal skills and the ability to build and maintain relationships.
- Crisis management experience and the ability to remain calm under pressure.
- Familiarity with social media platforms and digital marketing.
- Strategic thinking and problem-solving abilities.
- Knowledge of industry trends and the ability to adapt strategies accordingly.
Job tags
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