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Director/ Sr. Director Hindi Business - Marketing


Kuku FM


Location

Bangalore | India


Job description

Job Title: Director/ Sr. Director Hindi Business - Marketing

Location: Banglore

Overview

As Director/ Sr. Director Hindi Business will spearhead marketing strategies to drive growth and

enhance Kuku FMs position as the leading audio entertainment service. You will provide

leadership and direction for the marketing team, ensuring alignment with the company's mission

and other departments.

Key Responsibilities

  • Strategic Planning: Develop and implement a cohesive marketing plan to increase brand

awareness (both platform and individual content IP) and subscriber growth.

  • Subscriber Acquisition: Drive strategies for subscriber acquisition, retention, and

reactivation campaigns.

  • Budget Management: Oversee the marketing department's budget, ensuring

cost-effective marketing strategies.

  • Data-Driven Decision Making: Leverage data analytics and customer insights to guide

marketing decisions, continually optimizing for performance.

  • Collaboration: Work closely with cross-functional teams, especially Content, Product,

and Finance, to ensure marketing alignment with broader company objectives.

  • Innovation: Stay ahead of industry trends, exploring and implementing new marketing

technologies and strategies.

  • Team Leadership: Lead the marketing team, ensuring clear roles, responsibilities, and

pathways for professional growth.

  • Agency & Vendor Management: Oversee the selection and management of marketing

agencies and third-party vendors.

Qualifications

  • 7 to 12 years in marketing with a proven track record in senior marketing roles,

preferably in the entertainment or consumer tech industries.

  • Strong understanding of Meta, Google app ad campaigns
  • Demonstrated experience in developing and executing successful marketing campaigns.

Strong Leadership Skills With Experience Leading Large, Diverse Teams.

  • Proficiency in data analytics tools and understanding of performance metrics.
  • Excellent communication and collaboration skills.
  • Ability to think creatively and innovatively, with a focus on achieving business results.
  • Familiarity with the latest trends, technologies, and methodologies in marketing, digital

marketing, and media.

Skills: performance metrics,leverage data analytics,google app ad campaigns,exploring and implementing new marketing technologies,developing and executing successful marketing campaigns


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