Location
Mumbai | India
Job description
Experience - 3-7 Years
Must Have - - atl
- BTL
- Event Planning
- Event Management
- field marketing
- Healthcare
- Edtech
- Enterprise/ SaaS
What will your roles and responsibilities be Work closely with sales team, internal PR and design teams to create a brand in the region
Create strategies and execute marketing initiatives for respective region to ensure lead generation and higher retention of acquired customers
Drive co-branding with converted accounts (hospitals, other B2B accounts)
Execute BTL marketing to drive end customer awareness and education within converted accounts
Work with PR team to lead PR campaigns and industry associations
Design innovative ATL campaigns to drive further business and get them executed from experts of the field
Manage designing of marketing collaterals, working in close association with customers and the design team
Lead and ensure smooth organization of events with multiple stakeholders. Be a single point of contact for regional events and programs viz. conferences, health forums.
What are the key requirements for the role MBA degree in marketing, business, communication, sales, or a related field
1 to 8 years of professional experience in marketing, sales or in a management role
Prior experience of working in marketing, especially around event management or account expansion and retention, is a plus
Strong organization and communication skills
Leadership, problem-solving and networking skills
Sharp business acumen and ability to think both strategically and tactically
Ability to prioritize in an ambiguous environment
Skills: field marketing,event management,atl btl,healthcare, edtech, enterprise/ saas
Job tags
Salary